Blog

The ongoing shortage of skilled labour poses major challenges for companies throughout Switzerland. Instead of passively waiting for applications, we decided to take action and develop an internal training programme, the zweipunkt traineeship. We want to inspire you to break new ground and encourage you to trust your own innovative ideas to counteract the shortage of skilled labour.

Discover the difference of a standalone CDP compared to other CDPs such as Adobe, Bloomreach, Segments and other tools. Find out in our blog post how a CDP can be useful to you and what factors to consider when choosing the right CDP.

Have you ever received a "quota error message" instead of your expected data on your Google Datastudio dashboard (now Looker Studio)? Instead, use BigQuery as a data store to focus on the essentials and use your Looker Studio dashboards without limitations.

Adverity combines functionality with simple, intuitive operation. This makes it possible to effectively design and implement customised, cross-platform campaign reporting.

Ad blockers, cookie settings and specialised software make it more difficult for browsers to track user data. Server-side tracking can be used as an alternative in order to still obtain data.

Tableau or Looker: Which provider is best suited for my purposes? That depends on the respective customer and use case requirements.